Concept and production of a new product range for Tribe, a natural sports nutrition brand. Made from six natural ingredients, the products are designed for use before or during endurance training. Vibrant colour combinations and bold graphic wrappers communicate energy and performance, while hinting at the natural power contained within, helping the product stand out in a competitive market.
Created on behalf of Irving & Co (All images © Irving & Co / Tribe)
Delivery box
Product range
Disciplines: Packaging / Typography / Art direction