Identity and graphic language for a campaign to celebrate the one billionth treatment for neglected tropical diseases (NTDs). Commissioned by global sight charity, Sightsavers and their partners. NTDs are a group of infections and diseases that affect about one in five people across the globe. They can cause lifelong physical impairment, trapping individuals, families and communities in a cycle of poverty and social isolation. Find out more about the campaign here.
The logo was informed by a dose pole - a painted wooden pole which provides a low tech solution to help decide the appropriate drug dose on the basis of people's height.
(Created as a designer at Sightsavers)
Disciplines – Branding / Typography / Print / Digital / Environmental
All images – © Sightsavers