Identity, brand guide and marketing materials, for a joint venture between three large British and French firms who have already won contracts on this highly prestigious rail project.
We had to position CEK as the people who are sitting right beside HS2 (High Speed 2), leading on innovation and forward thinking. Using the three partners' experience on this type of project to make HS2 feel more comfortable about the journey ahead.
(Created as Design Director at Blue Edge)
Disciplines – Branding / Art Direction / Typography / Digital / Print / Environmental
All images – © Blue Edge